i don't think u quite understand marketing and segment targeting... scion is going after tuners; they are a branches of toyota, just like lexus (both created for the US market). those brands were created to target certain segments of the (carbuying) market. mitsu has the evo and eclipse in their sports segment. the galant was not meant to compete w/ the eclipse and evo... performance or enthusiast is not the galant's target market. going back to scion, the camry is not part of the scion brand for the same reason the TC does not carry the toyota marque even though they are both made by toyota. further, carmakers try to fill niches w/ their lineup since by trying to make one car play too many roles or conversely not offerring models that fill the intended role, consumers will look elsewhere to make their purchase. this is the EXACT reason the eclipse and evo do not have available a shared drivetrain and why the galant 8G vr-4 was not offered in the US (as the evo sales would be hurt and the 8G vr4 would not make up the difference by way of product dillution (not to mention the gvr4 would require significant retooling as it is more than 75% a different car than the USDM galant). bottom line, mitsu would LOSE money if the galant was made to compete w/ it's sporty offerings. and that is why mitsu was not concerned about the size of the wheel gaps on the galant. the intended market does not see big wheel gaps as a determining factor in their purchase, hence the reason that less than 1% of galants worldwide are lowered.
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